Archive for November 2013
Infograph: Connect With Your Audience During The Holidays
The holiday season is generally one of the busiest times of the year for marketers as they plan for the best use of their remaining campaign budgets. According to Adobe…
Read MoreTAP: Technology Advancing Publishing
The only conference where you will learn the latest, see it in action and meet the agents of change driving magazine media’s digital evolution. Check it out on December 10th…
Read MoreBlurred Lines: Advertising or Content?
An FTC Workshop on Native Advertising in DC next week! Check it out. http://www.ftc.gov/bcp/workshops/native-advertising
Read MoreThe Impact of Celebrities Going Public with Personal Health Battles
Last week fans of “Good Morning America” were stunned when Amy Robach announced she was diagnosed with breast cancer, after having an on-air mammogram as part of Breast Cancer Awareness…
Read MoreThere’s a New Kid in Town
Last week Connect360’s PSA digital platform, PSA Connect, went live. Whoo-hoo. Now stations have a new online resource center for PSAs. What’s the big deal? As part of our routine…
Read MorePRSA International Conference Meets the City of Brotherly Love
This year PRSA took their International Conference to my hometown, the City of Brotherly Love, Philadelphia, PA. I was beyond excited to learn that I would be going this year.…
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