Newsletter News
PSA Campaign Brings Parks to the Public
Helping people find their personal connections to our national parks is the goal of the National Park Foundation and its public service media campaign. The Foundation is the official nonprofit…
Continue Reading Expanding Exterminator Awareness Without Being a Pest
THE CLIENT The National Pest Management Association is a 501(c)(6) non-profit organization that supports its industry through consumer education and the continuing education of its member professionals. The association conducts public…
Continue Reading Connect360 Shares Expert Advice for Dealing with a Challenging 2022 Giving Season
Each of the tips below comes with a link to in-depth information about it. Make it easy for donors to use 401K Required Mandatory Distributions (RMD) to fund their charitable…
Continue Reading Experts Tell How to Connect with Hispanic Audiences
National Hispanic Heritage Month, which begins on September 15th, celebrates U.S. Hispanic culture and history. It begins in the middle of the month to coincide with the national independence days…
Continue Reading Free PSA Advertising for Nonprofits Continues to Surge
This article appeared in the May 26, 2022 issue of Nonprofit Pro. Free PSA Advertising for Nonprofits Continues to Surge By Steven Edelman It’s spring. Birds are chirping, flowers are…
Continue Reading Five Considerations for Navigating the Midterm Elections
This year’s midterm elections are already more politically charged than ever. Voters have a lot on their minds — the ongoing pandemic, rising gas and food prices, inflation worries, supply…
Continue Reading From Crypto to Emoji’s and More: Nonprofits Learn about New Ways to Significantly Increase Online Donations
By Julie Ellman, Partner, Senior Vice President Connect360 recently hosted a “Couch Conversation,” a virtual nonprofit roundtable with leading experts from the digital platform Fundraise Up to help nonprofit leaders…
Continue Reading PROJECT LYME PUBLIC SERVICE ANNOUNCEMENT CAMPAIGN
“Communication and collaboration was easy with Connect360. They regularly shared results and updates. It was clear they had reviewed our PSAs closely, understood exactly what we were trying to say,…
Continue Reading Why Amazon TV Advertising Should Be Part Of Your Marketing Strategy
By Chelsea Olsen Whether you are binging all four seasons of “The Marvelous Mrs. Maisel” or catching up on the latest #1 action thriller “Reacher,” chances are you are part…
Continue Reading Nonprofits Learn about Attribution and Why It Should be Part of Marketing Strategy
By Julie Ellman, Partner, Senior Vice President Attribution is a newer form of continuous measurement that evaluates the impact of media touchpoints on a person’s decision to donate, sign up,…
Continue Reading