What does a New Year mean for marketers? Now is your chance to make a checklist of must-trys for your 2014 marketing plans! In 2014, it is predicted that digital marketing will make it to the top of the leaderboard, surpassing traditional spending budgets for organizations. In fact, $56.6 billion will be spent on mobile marketing this year, according to CMO.com. These days, 50% of users cite mobile as their primary Internet source and 64% of decision-makers read their emails on-the-go, making mobile a craze that is not going anywhere other than up. The start of a new year is the perfect time to think about implementing digital tactics into your 2014 marketing plans as a way to increase visibility in this fast growing and ever-changing arena! This year, why not step outside of the traditional lines? Let us know what your favorite digital trends are.
About Connect 360
Connect360 is a leading media placement agency driving measurable results for some of Charity Navigator’s highest-ranked nonprofits, well-known associations, government agencies and public relations/marketing firms.