Categories
All Articles
Nielsen Saw Continued Strong PSA Growth in 2022 – During the Midterm Election
Nielsen, the marketing research company best known for its television ratings, has been — for many years — exclusively sharing with me data about television’s…
Digital Marketing Campaign Analysis
Connect360’s 2022 Digital Campaign Analysis C360’s annual digital campaign results analysis is completed for 2022 and the data shows significant growth in newer marketing technologies….
The IRS Hasn’t Released Nearly Half a Million Nonprofit Tax Records
by Andrea Suozzo This article was reprinted with permission from ProPublica, the nonprofit investigative news service. It originally appeared on December 22, 2022. As Americans scramble…
Driving Nonprofit Awareness Through Corporate Partnerships: Practical tips and solutions for achieving success
Today is an exciting time to be a nonprofit, as there are more corporate awareness and funding opportunities available than ever before. There are three…
Tips to Make Giving Tuesday More Successful: Going Beyond the Basics
With Giving Tuesday coming up in just 60 days, we asked key fundraising experts to share their thoughts on what nonprofits can still do to…
Connect360 Shares Expert Advice for Dealing with a Challenging 2022 Giving Season
Each of the tips below comes with a link to in-depth information about it. Make it easy for donors to use 401K Required Mandatory Distributions…
Experts Tell How to Connect with Hispanic Audiences
National Hispanic Heritage Month, which begins on September 15th, celebrates U.S. Hispanic culture and history. It begins in the middle of the month to coincide…
Free PSA Advertising for Nonprofits Continues to Surge
This article appeared in the May 26, 2022 issue of Nonprofit Pro. Free PSA Advertising for Nonprofits Continues to Surge By Steven Edelman It’s spring….
Five Considerations for Navigating the Midterm Elections
This year’s midterm elections are already more politically charged than ever. Voters have a lot on their minds — the ongoing pandemic, rising gas and…
From Crypto to Emoji’s and More: Nonprofits Learn about New Ways to Significantly Increase Online Donations
By Julie Ellman, Partner, Senior Vice President Connect360 recently hosted a “Couch Conversation,” a virtual nonprofit roundtable with leading experts from the digital platform Fundraise…