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Nonprofits See Major Surge in Their Television PSA Airings

According to Nielsen Research there are over 900 television Public Service Announcement campaigns airing today.  However, what many are not ...
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Is your organization eligible to air a television PSA?

I love Yogi Berra and his pithy, though quirky expressions. One of my favorites was about a popular restaurant in ...
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Hispanics Remain A Powerful Force Within U.S. Population

As we continue to see a heightened awareness regarding diversity and inclusion in our society, there has never been a ...
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Experts Talk About Nonprofit Digital Marketing

This past week Connect360 conducted another “Couch Conversation,” a virtual roundtable for nonprofits.  This session focused on nonprofit digital marketing ...
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A Baseball Quote That Helps with Marketing

During the late 1800’s/early 1900’s, William “Wee Willie” Keeler standing at 5-foot-4, 140 pounds, was one of the smallest players ...
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How Watching Television Can Help You to Feel Better

No question, COVID is serious and stressful business. That is why it is interesting to see that Nielsen Media Research ...
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Measuring for Digital Marketing Campaign Success

The digital media landscape is constantly evolving, with new content platforms becoming available practically every week. Along with the many ...
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Nonprofits Share Digital & Social Media Success

Recently Connect360 hosted a “Couch Conversation,” a virtual nonprofit idea exchange roundtable where organizations can learn from peers in the ...
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Three Tips for Sustaining Brand Awareness

The pandemic has required nonprofits to hold their marketing efforts under a microscope to determine the most effective way to ...
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2020 Recap: Ways Nonprofits Got Creative

Navigating the pandemic has not been easy for nonprofits.  To help, last year Connect360 hosted monthly Zoom “Couch Conversations” where ...
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