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In-Kind Donations, Nothing is Better Than Free

If you’re in a leadership position at a non-profit, you’ve probably heard about in-kind donations or gifts in kind. Some nonprofits build their programs around these types of donations, others avoid them because they can be tricky to store, value, and manage.   In our work with non-profit organizations across the country, we’ve seen the…

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Category: Case Study

Case Study: Nationwide Television & Streaming TV PSA Campaign

GOVERNMENT AGENCY CASE STUDY USAID CENTER FOR INTERNATIONAL DISASTER INFORMATION Nationwide Television & Streaming TV PSA Campaign   Campaign Goal:  As part of the “Cash…

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Case Study: National English & Spanish Broadcast Campaign

National English & Spanish television and radio PSAs generated broad national awareness to reach a mass audience over the course of 12 months.

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Case Study: Integrated Broadcast and Digital Marketing Campaign

Connect360 developed a media plan to generate broad and targeted awareness. A national television PSA generated coverage over the course of the year while the digital marketing campaign focused on engaging their target audience during their awareness month.

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Case Study: Integrated Digital Marketing Campaign

Connect360 designed a robust six-month internet marketing campaign designed to drive qualified audiences to the organization’s website.

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Case Study: National Broadcast Campaign

National television PSA generated broad national awareness to reach a mass audience over the course of 12 months.

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Case Study: Geo-Targeted Out of Home and Digital Campaign

Connect360 designed a highly targeted three-month English and Spanish Out of Home plan to reach their audiences where they live, work and shop.

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