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Category: Case Study
Veterans Organization Raises $380,000 in Donations from PSA Campaign
Summary: Homes For Our Troops’ (HFOT) most recent PSA campaign raised more than awareness. It brought in more than $380,000 in donations that could…
Case Study: Cancer Research Foundation Earns Over $75 million in Donated PSA Placements
Viewers, listeners, and readers nationwide visit the campaign website and support cancer research. And awareness was just the beginning.
Case Study: Nationwide Television & Streaming TV PSA Campaign
These public service announcements educated Americans why monetary donations to relief organizations during humanitarian crisis is the best way to help.
Case Study: National English & Spanish Broadcast Campaign
National English & Spanish television and radio PSAs generated broad national awareness to reach a mass audience over the course of 12 months.
Case Study: Integrated Broadcast and Digital Marketing Campaign
A national television PSA generated coverage over the course of the year while the digital marketing campaign focused on engaging their target audience during their awareness month.
Case Study: Integrated Digital Marketing Campaign
Connect360 designed a robust six-month internet marketing campaign designed to drive qualified audiences to the organization’s website.
Case Study: National Broadcast Campaign
National television PSA generated broad national awareness to reach a mass audience over the course of 12 months.
Case Study: Geo-Targeted Out of Home and Digital Campaign
Connect360 designed a highly targeted three-month English and Spanish Out of Home plan to reach their audiences where they live, work and shop.