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Three Ways to Give Back this Fall
We are having some beautiful fall weather here in New York City. It’s the kind of weather that makes you want to get outside and…
New Service: Video Pre-Roll
Connect360 is now offering Video Pre-Roll as one of our guaranteed placement options. Increasingly, clients are asking to get their video content placed and viewed…
Mobile Advertising and the Ad Blocking Controversy
“People block ads because they can, and if they can block more ads they will.” Last week, Apple began allowing ad blocking apps through its…
The Benefits and Shortcomings of Facebook’s “Donate Now” Button
Last week, Facebook launched its new “Donate Now” button. Some say that it is a “small win” for nonprofits, because this new feature serves as…
Back to School Blues
It is coming and we cannot deny it. Each morning as my alarm goes off at 6 AM the sky seems just a little bit darker…
Three Thoughts on Online Radio
As I sit here writing this blog post, while my Spotify “Deep Focus” playlist plays in the background, I can’t help but notice just how…
‘Speak Up For Kids’ This Summer
It’s summertime! School is out. Camp is in. Sunshine and smiles reign. But for the more than 15 million children in the U.S. struggling with…
WHCOA and How We Can Help You Target Your Senior Citizen Audience
When US soldiers returned home from World War II, they married and began their families, in an era now known as the “Baby Boom”. Each…
The Top 5 Reasons to Promote your PSA Campaign on Social Media
Social media is one of the best ways for a nonprofit to find and engage with their audience. According to the Pew Research Center, as…
How Important is Facebook to Your PSA Campaign Strategy?
On Connect360 Blog, we write a lot about finding your audience where they are. Some of our recent blog posts have addressed traditional television and radio placements…