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In-Kind Donations, Nothing is Better Than Free

If you’re in a leadership position at a non-profit, you’ve probably heard about in-kind donations or gifts in kind. Some nonprofits build their programs around these types of donations, others avoid them because they can be tricky to store, value, and manage.   In our work with non-profit organizations across the country, we’ve seen the…


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A Baseball Quote That Helps with Marketing

During the late 1800’s/early 1900’s, William “Wee Willie” Keeler standing at 5-foot-4, 140 pounds, was one of the smallest players ever in major league baseball. …

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Measuring for Digital Marketing Campaign Success

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The digital media landscape is constantly evolving, with new content platforms becoming available practically every week. Along with the many online placement options comes new…

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Nonprofits Share Digital & Social Media Success

Recently Connect360 hosted a “Couch Conversation,” a virtual nonprofit idea exchange roundtable where organizations can learn from peers in the industry.  This session focused on…

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Three Tips for Sustaining Brand Awareness

The pandemic has required nonprofits to hold their marketing efforts under a microscope to determine the most effective way to drive brand awareness with the…

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Medical Associations Share Ideas / Challenges

Last week Connect360 hosted a “Couch Conversation” virtual roundtable for medical associations.  The open forum is simply an idea exchange where medical associations can learn…

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Why We Are Proud to Celebrate Veterans Day

Connect360 is proud to have the honor to help many veterans organizations with their important missions. Why do we celebrate Veterans Day on November 11th?…

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Implementing the New Accounting Requirements For Broadcast Public Service Announcements

Starting in June 2023, nonprofits will need to comply with ASU 2020-07, a new requirement for  public service announcement campaigns. The Financial Accounting Standards Board…

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Fundamental Marketing Musts in an Unpredictable World

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This year has definitely thrown us some curve balls.  While we hope next year will be different, it’s impossible to predict what 2021 will bring….

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Nonprofits Share ‘Giving Season’ Ideas to Boost Donations

Nonprofits shared different ways their organizations are working to increase donations for the upcoming Giving Season and Giving Tuesday in the third of our series…

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Digital Marketing Now… and for 2021

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As difficult and challenging as this year has been for everyone, it’s amazing to think that we are already approaching Q4, 2020. Luckily, we seem…

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